nichelle02
Well-Known Member
It looks like you posted the whole article. I was looking for the complete list of everything they tested, including the brands that tested okay.
It looks like you posted the whole article. I was looking for the complete list of everything they tested, including the brands that tested okay.
It looks like you posted the whole article. I was looking for the complete list of everything they tested, including the brands that tested okay.
Now check this out! There is a supposedly vegan BKT - Zerran! Here's the link and article to follow! Still I think I will wait to see concerning performance and side effects..
Zerran International Launches Reallisse™ Vegan Hair Smoothing System at ISSE
Zerran International Launches Reallisse™ Vegan Hair Smoothing System at ISSE
Vegan Hair Care Innovator Marks 25 Years in Pro Beauty and Salon Industry with a New Hair Smoothing Treatment Free of Formaldehyde and Keratin.
North Hollywood, CA (PRWEB) January 26, 2011
As evidence mounts regarding the toxic dangers of Brazilian keratin-type hair smoothing treatments, Zerran International announces Reallisse™, the world's first 100 percent vegan semi-permanent hair smoothing system. This patent protected product is formulated without keratin or other animal products and contains absolutely no formaldehyde, aldehydes, thioglycolates, sodium hydroxide, guanidine hydroxide, methylene glycol, formol, formalin, ethers, or any other substance that produces formaldehyde gas upon heating with a flatiron.
In development over the past year, Reallisse™ was designed to follow the roll out of Reform®, Zerran’s patented method for permanent hair straightening, also free of toxic formaldehyde and other related dangerous and harmful substances. Reallisse™ is a professional system exclusively for use as an in-salon service.
“Reallisse™ was already in our innovation pipeline for 2011,” states Zerran marketing director Cindy Van Steelandt. “But with the formaldehyde issues arising from the EU ban of certain keratin straightening products in the summer of 2010 and the Oregon OSHA investigations last fall, it was essential that we support the stylist community with a healthy alternative product for hair smoothing.
“As a well-established entrepreneurial company serving the professional salon industry since 1986, we already held patents to the critical components of this product,” Van Steelandt says. “So we were able to react quickly and devote our resources to bringing this product to market.” Van Steelandt notes that Reallisse™ is debuting in January 2011 at the ISSE Long Beach, a pro beauty industry show. “We have a network of stylists who are trying out the system in major metropolitan areas coast to coast with excellent results.”
Hands-on education is an essential part of the philosophy. “The Reallisse™ technique is similar to the keratin smoothing process, so after taking our training, the stylist can immediately offer this lucrative, in-demand salon service,” Van Steelandt explains. “The Reallisse™ process itself takes about 90 minutes to complete for the average head of hair. Follow-up services will depend on how quickly hair grows out and degree of natural curl and frizziness present, so clients will likely return to the salon every two to four months for touch ups, just as they do now for Brazilian keratin-type treatments. Clients are reporting a 50 percent reduction in styling time following a Reallisse™ service.”
An effective and non-toxic solution for curly and frizzy hair is more than just vanity. According to a recent study conducted by Yale University professor Marianne LaFrance, women are embarrassed when they think they're having a "bad hair day." Hair smoothing empowers women by giving them more control over their curly, frizzy hair and contributes to their overall self esteem and sense of well-being.
About Reallisse™ Vegan Hair Smoothing System
A revolutionary Catalyst introduces vegan proteins from wheat, corn and oats to the hair shaft. The heat-activated formula eliminates frizz and reduces unwanted curl and unruly volume. A flat iron developed to Zerran specifications,
meeting the 450 F° heat standard, is recommended for superior results.
* pH balanced
* NO masks or scalp balms required
* NO special venting system needed
* NO irritating fumes
* NO harsh chemicals
* Average treatment time is 90 minutes
* Hair may be washed 24 hours following treatment
* Hair will have natural body, movement and be responsive to thermal curling
* Treatment effects will last from 2 - 4 months, depending upon client variables
About Zerran International
Zerran International Corporation is a privately owned manufacturer and global distributor of Zerran Hair Care products for the professional salon industry. Based on intensive scientific research and centuries-old botanical tradition, the company has formulated and delivered 100 percent vegan shampoos, conditioners and styling products utilizing renewable botanical extracts and essential oils since 1986. Zerran International Corporation is headquartered in Los Angeles, California. Visit Zerran International at Booth 430 at ISSE, Long Beach Convention Center. Welcome to Zerran Hair Care, where beautiful hair happens naturally - Home
###
Contact
* Cindy Van Steelandt
Zerran International
8006261921
* Kyrian Corona
Makeover Media
8187539444
They also have something else called Reform. We shall see when they make this available for retail..."Zerran's Reform is a permanent straightening system that gives you naturally smooth, straight hair without the use of harsh chemicals. No formaldehyde, no aldehydes,sodium hydroxide or thioglycolates. Vegan proteins and specific heat transform your hair gently and naturally. Ask your professional stylist for a swatch test!"
YouTube - Zerran Reform Before and After Gallery
I hope this product is available soon. I want something natural and this seems to be the answer to my prayers.
I think I want to try this!I had the same experience with Coppola Infusion. The stylist used on my hair at the salon in the same manner you would use a styling cream after shampooing an conditioning my hair and I swear my hair looked like I had *just* gotten a full-out Keratin treatment. I LOVE this product. I could get away with maybe 3 treatments a year just by using this product as maintenance / keratin refresher!! BTW, you can purchase this product at ULTA.
I am still BkTing. Next month is my 2 year bkt anniversary! I still love it! My favorite BKT is QOD Max and Coppola.
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Napp
I'm too lazy to even bother with it! I was using it to preserve my relaxed ends until I BC'd (next year), but my relaxed hair is doing well without it, and my natural hair is easily blown-out or straightened.
I still have 40ozs left, so I might give it to family/friends. It'll hurt, though, considering the big $$$ I spent on the 48oz bottle.
aww that sucks. i hate the application of regular bkts which is why i am looking some something i can apply like a leave in.
Keratin Express looks interesting. You put it on, comb it through and flat iron. Here's the MSDS.
It's been almost 2 years since my last BKT. I recently purchased more QOD Gold but I've been too lazy to apply it.