Really Miss Jessie's !?!?!?

[simplybeauty]

So I'm on Miss Jessie's website trying to look at this new product when I come across this product description for Quick Curls.

Quick Curls

14
Description Ingredients Key Benefits
ITS HERE! Quick Curls weightless spiraling crème was formulated as a fast acting no fuss light weight styler that gives you the results you want fast. This fresh scented conditioning formula exclusively blended with essence of ginger flower and lime fruit activates a quick, light weight, frizz free smooth curl. Excellent for fingerstyling relaxed hair; no rods necessary, a rescue remedy for botched overprocessed texturizers, and great for our beautiful white gals.

Instructions for use: Apply to damp hair based on length and density. Air dry or diffuse dry. Enjoy! THIS PRODUCT IS NOT CHEMICALLY ALTERING.

SOFT HOLD

SIZEPRICEQUANTITY
8 oz$32.00
2 oz$9.00
1 oz Packet$3.00
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Like WTH Miss Jessie??? You couldn't just say something like, "works well with Caucasian hair"?? Am I the only one who finds this odd or am I just being overly sensitive?? I prefer to lurk, but this just took me over the edge.

 

[RocStar]

I don't really find it odd. I look at it as them trying to get white girls to buy the product. I don't know, it could be that I am still sleepy, but I got a no1curr reaction.

 

[Natty_Virgo]

Lol Miss Jessie sucks anyway. The "beautiful white gals" can have it.

Sent from my S3 using LHCF

 

[felic1]

I thought that they had come up with a price increase.

 

[bhndbrwneyes]

I feel it's a little too politically incorrect. A lot of products will read something along the lines of "Formulated for natural, kinky, or curly hair." That's the PC way of saying "For black or ethnic hair". If they are trying to get "white gals" to purchase the product they could have simply phrased it along the lines of "For all hair types and ethnicities".

 

[SuchaLady]

I don't see the issue. It looks like it's marketed towards people with little to no texture.

 

[Froreal3]

I feel it's a little too politically incorrect. A lot of products will read something along the lines of "Formulated for natural, kinky, or curly hair." That's the PC way of saying "For black or ethnic hair". If they are trying to get "white gals" to purchase the product they could have simply phrased it along the lines of "For all hair types and ethnicities".

I agree. I wouldn't want to buy a product that says, "Great for black chicks too!" That just makes me go

 

[brownb83]

I love that product! Lol i am textlaxed and it's is amazing!

 

[leona2025]

I agree. I wouldn't want to buy a product that says, "Great for black chicks too!" That just makes me go

What if it said black gals?I don't want to ever be called a gal. Lol Why do I feel offended by that. Must be Color Purple. I was looking at some of these products in Target. Way to expensive for me. I'm glad my hair loves cheap stuff.

 

[Froreal3]

I know! That'd just sound crazy. "For beautiful black gals too!"

 

[Ogoma]

The tag line is silly for a professional hair company. Do they have a teenage intern in charge of product descriptions on their site? What about the Asian gals? They can't use the product?

 

[bhndbrwneyes]

"Gals" is so country sounding. If I hear "black gals" I think "colored girls"...is that wrong of me? lol So I don't want to hear a product for "white gals" either.

 

[Amarilles]

erplexed How tacky.

They could've also just mentioned the hair type. Black people can have type 2/3 hair as well, MissJessies.

 

[oneastrocurlie]

So it creates curls for anyone huh? Yeah right.

 

[sounbeweavable]

How in the world did that get past all of the departments that would have to approve packaging copy?

 

[ckisland]

The tag line is silly for a professional hair company. Do they have a teenage intern in charge of product descriptions on their site? What about the Asian gals? They can't use the product?

Apparently Hispanic gals aren't suppose to touch Miss Jessie's either . But seriously in a marketing meeting, no one could come up with a better way to promote the inclusiveness of the product to non-black people erplexed?