ms_kenesha
New Member
<font color="red">Here is the email that I sent to Motions I am waiting on their reply.</font>
Dear Motions,
I am in an online hair club for women of color, http://www.longhaircareforum.com, and lately our topic of discussion has been the unprofessional manner in which emails regarding your products have been answered as well as the offensiveness of your “comics”. Many members have emailed your company with questions about products and the responses received were very unprofessional and laced with Ebonics. My question is why are emails answered in this manner? Does Motions believe that this is a way to “relate” to the consumer, if so I would like to inform you that black people are not a monolithic group. For this reason all blacks do not speak in or like to be spoken to in the manner that you have responded in your emails. As a professional company I believe that your responses to questions and comments should be professional as well. Here is a link to the discussion of your response to emails: http://www.longhaircareforum.com/showflat.php?Cat=&Board=Women&Number=48781&page=0&view=collapsed&sb=5&o=&fpart=1&vc=1
The second issue I’d like to address is your offensive and stereotypical comic strips. I’m not sure who the marketing “geniuses” are that came up with the concepts of these comics, but they are appalling. In the comics to refer to someone’s hair as “booty” and to insinuate that getting a relaxer is synonymous with becoming a woman is ridiculous and furthers negative stereotypes about black women and natural hair. The link to the discussion of these comics is: http://www.longhaircareforum.com/showflat.php?Cat=&Board=Women&Number=43262&page=0&view=collapsed&sb=5&o=&fpart=1&vc=1
I suggest that your company change the way it deals with and markets to its customers or lose a vast number of them. The hair club I belong to has seven hundred and twenty-five members, one hundred and forty-three that have joined in the last month, and you are risking alienating and losing these customers as well as countless more through word of mouth.
Thanks in advance,
Kenesha Robinson
Dear Motions,
I am in an online hair club for women of color, http://www.longhaircareforum.com, and lately our topic of discussion has been the unprofessional manner in which emails regarding your products have been answered as well as the offensiveness of your “comics”. Many members have emailed your company with questions about products and the responses received were very unprofessional and laced with Ebonics. My question is why are emails answered in this manner? Does Motions believe that this is a way to “relate” to the consumer, if so I would like to inform you that black people are not a monolithic group. For this reason all blacks do not speak in or like to be spoken to in the manner that you have responded in your emails. As a professional company I believe that your responses to questions and comments should be professional as well. Here is a link to the discussion of your response to emails: http://www.longhaircareforum.com/showflat.php?Cat=&Board=Women&Number=48781&page=0&view=collapsed&sb=5&o=&fpart=1&vc=1
The second issue I’d like to address is your offensive and stereotypical comic strips. I’m not sure who the marketing “geniuses” are that came up with the concepts of these comics, but they are appalling. In the comics to refer to someone’s hair as “booty” and to insinuate that getting a relaxer is synonymous with becoming a woman is ridiculous and furthers negative stereotypes about black women and natural hair. The link to the discussion of these comics is: http://www.longhaircareforum.com/showflat.php?Cat=&Board=Women&Number=43262&page=0&view=collapsed&sb=5&o=&fpart=1&vc=1
I suggest that your company change the way it deals with and markets to its customers or lose a vast number of them. The hair club I belong to has seven hundred and twenty-five members, one hundred and forty-three that have joined in the last month, and you are risking alienating and losing these customers as well as countless more through word of mouth.
Thanks in advance,
Kenesha Robinson