Well, I can't speak to the timing of the commercials (honestly, commercials usually take some time to plan, hold auditions, cast, and shoot....IJS....
)
BUT, I can definitely say that I don't think Pantene is JUST now noticing "us".
Doesn't anybody remember the Pantene naturals hair care line? I used to use this line religiously back in the day when my hair was relaxed (so it had to be prior to 2010 at least) and I used to LOVE it! It smelled heavenly. The line was very moisturizing as well if I remember correctly.
Nobody remembers these products but me??
I know these products came out prior to the natural hair craze, because I believe I was using these products even back in college. So I'll give Pantene a bit of a pass.
LOVE the commercial though.