Thanks ladies. I'm not worried about the price - I spend more now, so that's not really a problem. What I like is that it is a combination co-wash and deep conditioning treatment. I am not going to stop relaxing my hair in the foreable future, if ever, so am looking for other products that will not contribute damage. Right now, I use phyto, ojon, and icon products and am happy with them, but would like to try the no SLS route to see if it really makes a difference for my hair. I also have two daughters will very curly 3b hair - it seems to me that Wen would work well for their hair as well.
Charmtreese - I totally understanding about the cheapie conditioners for co-washing - doesn't work for me either. Right now, when I co-wash, I do so with phytojoba, ojon hydrating, or icon inner-home - these work for me. My observation for the infomercial and the website is that ingredients are mostly very good, and, of great benefit is I would use one product instead of several.
thanks ladies - i'm going for it. I'll report back later.