Seems like a lot of fancy marketing and not much substance. I read a couple of reviews that said the shampoo is very drying and that if you get their "free" trial products
"you also get an invoice informing you that if you fail to call customer service, obtain an RMA # , cancell your "account" (since when does trying out a "sample" automatically set up an "account" ? ) and print out the return receipt with said number and return the unused portion of the product and all the bottles (even if they are empty) 30 days (and within 15 days of getting the RMA #) that you will be automatically charged $98.50 for your first months "free" trial and that they will continue sending this product every month with automated payments of $98.50. "
Some reviews