The bolded is how I would deal with a product worthy of a patent. I'm in agreement with you on that. However, I'm really *meh* about how other folks conduct their business if it doesn't involve my money. I'm sure most of us are that way in the end.
The keratin-based thing is already crowded enough. Only a remix of sorts could be patented. It would be a waste of time. It seems that this is an alternative to what is already available PACKAGED. You won't imagine the confusion that was created when I gave the staff at my job a simple shea-based hand cream and sugar scrub for the holidays. Purchasing raw ingredients is so foreign to the average person while it's common place for us. Fortunately for janellebeauty, we are a very small minority of available heads of hair. Marketed correctly, this product might do very well. The idea of whipping up this product (or any foodbased hair concoction) at home would *feel* like too much for the average consumer. For many of us on lhcf and the like, it's old hat.
*****
My
guess is that this goes beyond prepooing. I'd guess that the vinegar and the lemon extract are doing the work of softening the hair texture along with essential oils (depending upon which ones were selected). The term prepoo covers such a wide range of things we put on our hair before washing (or cowashing) from oils on down the line. This will do a bit more to your hair than oil alone *I think* because of those two light acids, their concentration, and the amount of time that it is sitting on your hair. I don't know if the order of the ingredients has anything to do with the concentration, but based on the sticky description, it sounds like it is (with honey being first on the list).
Idk, based on what I know this sounds about right. I guessed all the final ingredients from the list as I'm sure a lot of us did.
Here's my last on this,
I don't think the inventor is unfamiliar with hairboards. There was some research involved.
And I say congrats! I'm sure the patent was part of what Janellebeauty required to carry it in their lineup.
p1