That's what my hair is going. It is driving me crazy...I dont know if it is becuse it is summer or because of this blanket of new growth I have, but it's really not cool. Please tell me others are having increased shedding due to the season..or this is really normal for some when they have alot of new growth. Ahhhhhhh..I guess it's time to spend money on that Nutrine I've been hearing about or something else, this is not going to work